At the moment, approximately 87% of the population in the world use mobile phones, and in each year, trillions of text messages are sent. Therefore, one of the most effective ways of promotion of services and products in the whole world would be the use of SMS marketing. Know more and see sms marketing examples.
With advanced SMS software, you have access to customizable features which makes it possible for a user to put the delivery time on the text messages. This is a very important feature which makes it possible for the marketers to get to every potential client at the appropriate time more so on weekends when most people might indulge in shopping.
With the SMS software, it is possible to include up to 20 or 40 individual's phone contact. When you add them, they will be getting messages at one time, and you can dispatch a similar message with another set of individuals. When you do that, you save a lot of time that you can put into something else in your business.
Since the customer will get the SMS directly from you, there is a quick turnaround time as opposed to other advertising tools. Also, it is easy to manage SMS marketing campaigns, and you can easily analyze the progress in a short period since it gets to the intended customer fast.
This form of marketing is cheaper in comparison to other types of marketing like direct marketing internet marketing and telemarketing. Normally, people who send bulk SMS only have to make a small payment as a fee for sending every SMS. Currently, there are SMS providers who are giving out bulk SMS software without charging anything as a way of attracting entrepreneurs.
Usually, customers do not read promotional emails and get marked as spam. Nevertheless, a very big percentage of people read SMS as they can easily be read and understood. Since customers will be searching for discount offers at the time they are going for shopping and other free things, giving special offers with the use of short text messages on the weekends will attract their attention. You might find out that the clients will subscribe to SMS alerts to allow them to get information regarding the products and services which might be on offer.
Since the use of SMS is a cheap and reliable way of communicating, this service is now being used in many sectors such as in hospitals, IT sectors, industries and even educational institutions. Learn more at Betwext.
See more at https://www.huffingtonpost.com/entry/how-to-use-sms-messaging-to-engage-with-your-customers_us_598db038e4b063e2ae057ed0.